Hands on with Social Media by Rick Guilfoil, Founder, LogixStreet I think it is safe to say that most churches have a social media presence, whether it be Facebook, Twitter, Blog, etc.  Utilizing these tools is very important but can also be time consuming.  Sometimes people turn to a service like Buffer or Hootsuite to schedule their posts so they will automatically post throughout the day or week.  This is a great idea, but there are some things to consider. Thinking you can schedule all the posts for a month or more and then not think about it until the end of that time would be a mistake.  Being completely hands off doesn’t allow you to respond to the comments and likes you may get.  People who take the time to post on your social media deserve a response.  Otherwise it feels like commenting in a vacuum. This is most certainly a balancing act and I am sorry to say there is not a way to do Social Media properly without some hands on work.  However, the return on investment can be huge. If you are struggling with this please comment below and begin a discussion. Also feel free to contact LogixStreet and see how we may be able to help you. Sometimes a team is the best way to tackle Social Media.

Hands on with Social Media

by Rick Guilfoil, Founder, LogixStreet

I think it is safe to say that most churches have a social media presence, whether it be Facebook, Twitter, Blog, etc.  Utilizing these tools is very important but can also be time consuming.  Sometimes people turn to a service like Buffer or Hootsuite to schedule their posts so they will automatically post throughout the day or week.  This is a great idea, but there are some things to consider.

Thinking you can schedule all the posts for a month or more and then not think about it until the end of that time would be a mistake.  Being completely hands off doesn’t allow you to respond to the comments and likes you may get.  People who take the time to post on your social media deserve a response.  Otherwise it feels like commenting in a vacuum.

This is most certainly a balancing act and I am sorry to say there is not a way to do Social Media properly without some hands on work.  However, the return on investment can be huge.

If you are struggling with this please comment below and begin a discussion. Also feel free to contact LogixStreet and see how we may be able to help you. Sometimes a team is the best way to tackle Social Media.