We all know over tweeters whether they be people or organizations. You know, those that can’t help themselves from sharing too much information on social media. Sometimes it is content that is not in line with their brand. Other times they share too often. Raise your hand if you follow someone like this.
This is not a problem that is unique to Twitter. I just thought the title of Over Tweeter was fun. This applies to all forms of social media. You can find plenty of articles that try to break down a recipe for successful sharing on social media. Much of it is very sound advice. Some, though, is not very realistic and probably isn’t something that can be sustained over time. However, I think I have some advice that is really simple, real, and helpful. There are many other factors that you will want to consider but these 3 will help you now.
1. Share as you would share unto yourself.
2. Use common sense on what you share.
3. Always ask yourself if what you are about to share will be appealing to a customer.
We all know what our own limits are with those that share with us. Make sure you are honoring your own limits in what and how often you share. A little common sense goes a long way. We all know that shock value can get you noticed but the wrong shock can get you ostracized real quick. Don’t stir the pot too much. Think about your followers and what they are hoping to learn from you. They are the ONLY reason you are making social media a priority anyway.
(If you would like to discuss your social media strategy please contact us at LogixStreet.com. We would love to help and maybe dive in a little deeper than this article. Social media done right can make a huge difference in your success)